We’ve all been there. You go to a business conference and you accumulate great ideas, business contacts and therefore business cards, as well as free products. No matter how organized you are, it’s a little overwhelming to re-enter your real world with all this new-found stuff and excitement!
As I recently came back from such a conference, I wondered how many days (or hours) on average it takes my colleagues to unpack their suitcases and put away all their new items? So I decided to test myself, do it in a day and document the process I used. So here it is, for all you other entrepreneurs and business travelers:
1. Compile receipts – Obviously this was a business related trip so you’ll need to save receipts for tax purposes. While I traveled I put all receipts in a pocket in my wallet. When I paid cash and could not get a receipt I wrote myself a note and put it in the same place. I also use one credit card for business so the receipts will get dumped in that credit card’s file folder and will be compared to the next bill. I also totaled them up for my own curiosity about the cost of the trip.
2. Connect with Business Contacts – I put business cards in one spot in my travel bag as I collected them. I also made some notes on the back of each card as to why I was saving it. Some people were company representatives, some were board members in my same position from another city and others were just personal acquaintances who I spoke to because of a common interest. When I arrived home, I sorted them, connected with each on Twitter and Facebook and will write personal emails to those who I would like to keep in contact with. Business cards can get filed, or scanned and saved into your contacts list.
3. Review Your Notes – If you’re lucky enough to actually learn something from your conferences like I do each year at the NAPO National conference, you’ll want to review your notes, highlight the gems and then create an Action list for tasks that you want to start working on immediately. Some courses might have been informational but you’re not going to use that information right now, so you can file it in a reference folder. Other info may not be useful to you ever, so recycle it. The conference you attend might also like feedback so fill out the survey after you have looked over your notes.
4. Gather your freebies – What is it with expos and trade shows that makes you want to pick up every free item someone is giving away? I like to think I avoid that temptation being a minimalist at heart. But sometimes I take items for my kids (cheap souvenirs) or my clients. So divvy up the goodies and either toss the rest or use some as prizes the next time you speak somewhere. I know my clients are always excited about another canvas bin, Command hook or file folder!
5. Start Fresh! Going to a conference can open your eyes to new possibilities in your business. You can’t do it all and change everything, but decide what goals you would like to set or new avenues you want to pursue and incorporate them into your business goals. Post your action list right in front of your desk so you can see it daily. Add the day to day tasks into your planner that will help you reach those goals.
One thing I learned for my next conference is to pack a small bag with wheels. That will save my shoulders in the airport and walking around the expo!
What take-away do you have from your last business conference?